George Best Belfast City Airport Case Study
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George Best Belfast City Airport Case Study

George Best Belfast City Airport has adopted Thrive CSR to manage its Community Fund

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Corporate Responsibility at George Best Belfast City Airport

George Best Belfast City Airport, situated in the ‘heart of the city’, is a regional airport catering for over 2.6 million passengers per annum.  We are proud of the contribution we make to the growing prosperity of NI, not only as a major gateway for business and leisure passengers but as a catalyst for direct and indirect employment opportunities.  Corporate Responsibility (CR) is at the heart of what we do and our CR policy sets out our clear commitment to enrich and support the local community, protect the environment, invest in our people, and help young people realise their aspirations.

 

Community Fund Issues

George Best Belfast City Airport officially launched the Community Fund in February 2009 with the aim of supporting the local community surrounding the airport and improving the impact of their events and initiatives.

We recognise the importance of being a good neighbour and engage directly with local community groups to identify projects that can benefit from our Community Fund.

Community Fund projects range from schools to sports teams, community centres to choirs, educational campaigns and exciting arts events.

The airport has supported over £300k of community funding to over 100 different projects throughout Belfast & North Down.

To date, the Community Fund has been managed through ‘manual’ processes including paper-based applications, spreadsheets and email.  These manual processes have required:

 

  • Applicants to download and complete application forms
  • Staff to manually log and file applications
  • Copies of applications to be printed for review
  • Project evaluation to be undertaken using paper forms

 

Overall, these processes were ‘admin-heavy’ and made it cumbersome to appraise, track and evaluate projects, and to report comprehensively on the fantastic community support that the Airport provides.

 

Centralised & Streamlined

The Airport has adopted Thrive CSR software to help the CSR Committee more easily manage, track and report on its community work.

Applications are now completed online and come straight into a user-friendly dashboard allowing our CSR Committee members to easily review and appraise applications.

Records of project correspondence and activity is held within one central system and online project evaluations are scheduled at the project inception.

Having adopted the Thrive CSR system, George Best Belfast City Airport’s Community Team:

  • Have greatly reduced administration time.
  • Streamlined the CSR Committee review procedures.
  • Can easily track and report on all their projects.
  • Have more time to do more ‘front line’ Community Engagement activities.

 

Stephen Patton, HR & CR Manager for George Best Belfast City Airport said:

“Thrive CSR have provided a unique tool to allow us to manage, monitor and report seamlessly on our community fund and charitable donations.

Giving back to the local community is core to our values and beliefs, and by using this system it has simplified the process and cut down considerably on administration time.

The application form that we now use allows us to capture all the required information needed to make an informed decision as to whether we can support a project that meets are criteria.
We are delighted to be working alongside Thrive CSR, they have been fully supportive and have met the needs of our business promptly and professionally and are continuously working on how to improve their service”